Flavor West Hazelnut

This is the stand out nut flavour for me, as it’s incredibly versatile and just seems to fit everywhere. Certainly in the top 5 best from Flavor West, IMHO.  Given its compound properties, it really shines when used in tobacco, bakery and dessert recipes.  Even if one dislikes nuts, it can be useful as an additive to instil some subtle character or nuance.


  • Steeped for 2 weeks
  • Mixed at 1, 2 & 5%
  • Recommended percentages-
  • Solo Vape: 4-8% 
  • Mixed: 1-2%
  • SNV-No steep required


Sometimes links of this nature go away, so here are some bullet points regarding ingredients. Unless otherwise stated, most food flavouring ingredients are FDA approved for human consumption, commonly referred to as GRAS – “Generally Regarded as Safe”. In terms of inhalation, the FDA have yet to offer any classifications.

Vanillin – 1-5% of weight
Benzyl Alcohol – 1-5% of weight
Ethyl Maltol – 1-5 % of weight
Acetoin – 0.995% of weight

Flavor West Website –

Hazelnut natural flavor has a sweet and buttery goodness. This smoothly crafted flavor sparkles in your baked treats. Type: Hazelnut Water Soluble Flavoring. Ingredients: Natural and Artificial Flavoring, Propylene Glycol. USP Kosher Grade Flavoring. Usage Rate: 15-20% for E-use. Flavor Suitability: Drinks and beverages, smoothie, desserts, pastries, baked treats and more.
More Information- Manufacturer specified gravity: 1.040 g/ml
Part Number: FW-HAZ
Flavor/Aroma: Hazelnut
Color: Clear Yellow
Storage Instructions: Store in a cool (68° – 77° F) dry place out of direct sunlight.
Country Of Origin: USA


Given the fact that many long-term mixers see this as a must have nut flavour, you can’t go wrong adding it to your collection. Although it’s comfortable being used in fairly high percentages, again, it also shines when utilised as we would with additives. You could start out at 0.25-0.50% to add a nice nuance to coffees and tobaccos, or fusions.

Flavour Notes - Description

This is a fairly heavy flavour offering wonderful authentic aromas that are associated with more than just hazelnuts. There’s quite a bit going on here and this is one of those flavours that reveal the importance of aroma and flavour testing; yes, the nose, knows. 

The aroma offers hazelnuts with a distinct bakery or baked-roasted element and it does this with precision; I sense it as more pronounced that with the water test. I also smell cookie and or biscuit, maybe AP.

There's a nice roasted, toasty, malty note to this flavour, wrapped in vanilla cream.
The aroma offers a cookie and or biscuit element

This is fundamentally a more creamy, toasty, darker nut flavour that others I’ve tried, with sweet vanilla and cream playing a noticeable role. Whilst one can taste the whole nut, the bakery elements that seem to point to cookie and or biscuit type blend in wonderfully.

I also get some buttery goodness that stems from the chiral compound Acetoin. There’s also some subtle almond with a floral fruity type note that commonly comes from benzyl alcohol, albeit very subtle.

Other notes offer earthy, winey, malty, caramel, caramelised sugar-maltol flavours.  As with all concentrates there’s at least a hundred more nuances, even distinct flavours, that I’m unable to detect. But what’s important really is that this concentrate is a superb representation. 

Tips for testing flavours

Pairings - Uses

Here are some suggestions although they’re fairly conventional and today, I’m just not thinking outside of that box. It could be a rectangle, right?

  • Tobaccos – Juice Factory Black and Mild is perfect here but so are most others
  • Bakery and Dessert recipes (Go easy if using FA Cookie – INW Biscuit especially. keep low)
  • Booze mixes like Jamaican Rum (FA or TFA). MB’s Whiskey, TFA Kentucky Bourbon
  • Vanillas and Creams – Keep low if wishing to maintain the flavours inherent vanilla notes
  • Acetyl Pyrazine – Be careful here as the bakery elements are already quite prominent
  • Nicotine – If using nicotine add it last, after you’ve steeped the bottle. Unless you want a harsher mix

 I plan on adding a Nut page to our Flavour Category Section with more detail on pairings, but it may be a while.

Mixers around the world


Taste is generally subjective, so here’s some thoughts from other DIYers about this flavour. Including flavour notes, pairings, preferred percentages and basic reviews.

reddit DIY-ejuice
e-liquid recipes
Bull City Flavors

To access e-liquid recipes you will need to create an account – It’s well worth it

Common Pairings Used

  • Tobaccos
  • Vanillas & Creams
  • Custards
  • Fruits – Dark or winey work really well
  • Graham Cracker
  • Sugar Cookie
  • Cake & Cookie
  • Acetyl Pyrazine

Average mixing percentages

  • Solo Vape:  6%
  • Mixed Percentage: 1.75%

Availability in USA

Bull City Flavors

Availability in EU

Chefs Flavours

Our Flavour Category Section

An in-depth look at various flavours such as dairy, bakery, fruits, tobaccos and beverage. We cover flavour profiles, uses, pairing ideas, tips, resources and more.

How I Test Flavours 

Flavours are mixed in a 50-50 blend of PG & VG. Zero nicotine and generally steeped for 2 weeks. Three vape devices are used including an RDA.

Testing flavours with e-cig
RDA for testing flavours
RDA for testing flavours

How I Test Flavours

Flavours are mixed in a 50-50 blend of PG & VG. Zero nicotine and generally steeped for 2 weeks. Three vape devices are used including an RDA.

Charles Yates

Ex-smoker and current vaper. Started The Vapers Table in 2011. Interests are - Advocacy and helping smokers quit with vaping. Food-cooking, music, recording technology, travel & country road trips.

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